Companies eager to target car and truck enthusiasts have an amazing, once-a-year opportunity to engage the hundreds of thousands of consumers who attend the Houston Auto Show. The Aftermarket Expo has become a much-anticipated and exciting aspect of the show and takes place in the same huge hall as the major manufacturer displays.

The Aftermarket Expo at the Houston Auto Show consists of ultra-luxury cars, live car wraps, giveaways, off-road vehicles and accessories, contests and prizes, demonstrations, classic cars, interactive displays, and the introduction of cutting-edge automotive technology for sale.

Your prospects will be at the Houston Auto Show in January – meet them there and gain their business!

Contact info

The Houston Auto Show will take place January 28 – February 1, 2026. If you’re interested in exhibiting or receiving show updates, please contact us.

info@houstonautoshow.com
281-980-3434

Exhibit with us

Show Tickets

Jan 29 - Feb 2: $20
+ fees applied at check-out
General Admission
Available online or at the door
Buy Tickets

Show Dates and Hours

Jan 28 - Feb 1, 2026
Wed - Fri
11am - 8pm
Saturday
10am - 8pm
Sunday
10am - 6pm